In its brand movie, Wenger gives a clear insight not only into their products but into their values as well. Obviously taking pride into their Swiss background – their logo itself features the Swiss flag! – viewers are allowed to sneak a peek into the most magnificent views of Switzerland apart from the variety of products offered.
Starting off by comparing past and present production, the movie includes rare historical pictures of the production facility in the past. Stating that nowadays both their products and values are “up to date”, Wenger shows its marvelous ability to adjust and follow market’s demands as years go by.
Targeting a wide range of customers, the Wenger products are suitable just about for everyone, not only for the business or travel oriented. With their sleek design, multi-functionality as well as durability, the brand has managed to justify its reputation.